Work

Concept rebuilds across five industries we work with most.

Each of these is a concept site for an imagined business. They’re how we show what a rebuild looks like before there’s a client to show. Real client work is in progress and will appear here as it launches.

Henderson Roofing.
ConceptLive concept
A roofer's site rebuilt around the phone
Residential roofing is an emergency business. The old site buried the phone number and the free-inspection form. The new one makes both impossible to miss — three taps from homepage to booked inspection.
Henderson Roofing2026
Bright Smile Family Dental.
ConceptLive concept
A dental practice rebuilt around booking, not brochure
A family practice's site rebuilt to answer the three questions every patient asks — are you taking new patients, do you take my insurance, when can you see me — before they ever have to call.
Bright Smile Family Dental2026
Coleman Law Group.
ConceptLive concept
A solo injury firm built around case results, not stock gavels
An injury attorney's site built around real verdicts and a four-question consultation form — one practice area per page, no 'aggressive representation' boilerplate.
Coleman Law Group2026
Frontier Heating & Air.
ConceptLive concept
An HVAC site rebuilt around the moment of failure
A third-generation HVAC company's site rebuilt around the moment the furnace stops — a sticky 'heat out?' bar, a service-area map, and same-day slots that update live.
Frontier Heating & Air2026
Meridian Freight & Logistics.
ConceptLive concept
A regional freight site rebuilt as a three-audience sales tool
A freight company's site redesigned for shippers, drivers, and brokers — three audiences, three paths, one instant quote form. Everything the old site was trying to do but couldn't.
Meridian Freight & Logistics2026
Rosewell Aesthetic Medicine.
ConceptLive concept
A neumorphic med spa site where the interface is the brand
A Scottsdale med spa site built in a soft, tactile neumorphic language. The UI feels like the treatments — restrained, skin-toned, composed — and the funnel favors booked consults over hard sell.
Rosewell Aesthetic Medicine2026
Willow & Wren Early Learning.
ConceptLive concept
A claymorphic preschool site built to feel as warm as the room
A nature-forward Portland preschool site built in a soft, puffy, claymorphic language. Every tile feels molded by hand — because so does the school — and the whole flow is pointed at one outcome: booking a campus tour.
Willow & Wren Early Learning2026
Voltur // NYC.
ConceptLive concept
A neo-brutalist streetwear label where the grid does the talking
A Brooklyn cut-and-sew streetwear label built in a raw, brutalist visual language. Hard black borders, hi-vis orange, stamped serials, zero softness — the site reads like a run sheet from the factory floor.
Voltur // NYC2026
Halcyon.
ConceptLive concept
A fine-dining site designed as the restaurant's journal of the year
A Hudson Valley tasting-menu restaurant — 20 seats, one seating per night, menu changing with the season. The site isn't organized as a menu; it's organized as a journal, with each season its own chapter and marginalia running down the outside of every page.
Halcyon2026

Concept rebuilds across five industries we work with most.

A roofer's site rebuilt around the phone

A dental practice rebuilt around booking, not brochure

A solo injury firm built around case results, not stock gavels

An HVAC site rebuilt around the moment of failure

A regional freight site rebuilt as a three-audience sales tool

A neumorphic med spa site where the interface is the brand

A claymorphic preschool site built to feel as warm as the room

A neo-brutalist streetwear label where the grid does the talking

A fine-dining site designed as the restaurant's journal of the year