Top of the map
‘Roofer near me’ wins your next customer. We build to rank in the local map pack.
roofer near me
- Northside RoofingCall
Roofing websites that win the storm-damage call.
Most roofer sites bury the phone number, hide the service area, and fall back on stock photos. The good ones make the next call obvious before the homeowner has finished scrolling.
Three failure modes, repeatable fixes.
Phone number is below the fold
After a hailstorm or a leak, homeowners call whoever picks up first. If they have to scroll to find your number, they have already called the next roofer in the search results. The phone goes in the header, big, and stays sticky on mobile.
No real service-area map
Homeowners type your city plus their suburb into Google. If your site does not say you serve their suburb, they bounce. A plain HTML list of every town and postal-code prefix you cover ranks better than a fancy map and answers the question instantly.
Stock photos instead of your own roofs
Roofing is a trust-first sale. Homeowners want to see crews, trucks, real jobs, real before-and-afters. Stock photos read as cover-up. A small library of your own photos beats a polished gallery of someone else's every time.
Built around four things that bring in calls.
On the phone first
Most find you on a phone. The whole site has to feel right at arm’s length.
- Tap targets
- 44px and up
- Body type
- 16px and up
- Call button
- Every screen
Loads before they leave
Pages open in under two seconds. Half of mobile visitors leave a slow site before it loads.
Yours to keep
No system you can’t log into. When we’re done, you have everything.
- Domain
- Hosting
- Code
- Content
- Analytics
What changes when we rebuild a site for roofers.
A roofer rebuild puts the phone number in the header on every page, lays out service areas as plain text Google can read, and replaces stock with your own job photos. Storm season pages and insurance-claim explanations get their own URLs so the right person lands on the right page from a search.
Henderson Roofing is a concept rebuild, not a paid client win. It exists to show how we think about the industry. Real client work lands on the work page as it ships.
The website is where the busywork starts, not where it ends.
Storm leads answered while the competition's phone is still ringing, inspections scheduled without the phone tag, insurance paperwork nudged along instead of stalling in a drawer. A hail week fills the pipeline and empties the follow-up.
We build that too. It is a separate service, AI & automation, and it starts the same way: a free audit.
What owners ask before they hire us.
Don’t see yours? Ask us directly.
Should residential and commercial roofing be on separate sites?
Almost never. Two sites doubles the SEO work and confuses Google. One site with a clear residential section and a clear commercial section ranks better and reads cleaner. The exception is if commercial is more than seventy percent of your revenue and the buyers are property managers, not homeowners.
How do we handle storm-season traffic spikes?
A storm page that goes live the morning after a major event, with a short form, a phone number, and a plain explanation of the inspection process. The page stays up year round at a stable URL so Google ranks it before the next storm.
What about insurance carrier links and claim forms?
Plain text helps. Most homeowners do not know the difference between an adjuster and an inspector, so a one-paragraph explanation of how a claim works converts better than a logo wall of insurance carriers. Logo walls also create legal grey areas if a carrier objects.
Short answers
We work with roofers across Toronto, Vancouver, Calgary, Ottawa, Montréal, Edmonton, Mississauga, Brampton, Hamilton, Markham, Surrey, and Winnipeg, plus smaller markets across Canada. Tell us where you are on the contact page and the audit comes back the same way.
Worth reading before you rebuild.
Electrician pages that sell panel upgrades and EV chargers
Homeowners researching an EV charger, a panel upgrade, or a knob-and-tube rewire read for weeks before they call, and most electrician sites hand them a list of services and a phone number. The pages that answer their questions, and the licence details that earn their trust.
The plumbing pages that book jobs between emergencies
Burst pipes make the phone ring, but water heaters, backwater valves, and drain work keep a plumbing company busy the rest of the year. The pages that win that steady work, and how to build them without burying the emergency call.
Why your furnace page should be live in July
A page published the week the cold snap arrives has no ranking history and loses to one that has been live since summer. Seasonal content and seasonal publishing are not the same thing, and confusing them costs contractors their best weeks.
Start with the free audit.
Get a free auditSend the link. We read the site by hand and write back inside five business days.
No call, no commitment